SYNFINDO

Singapore based FinTech

Corporate Logo Design I Business Cards I Swag Kit Suggestions

Logo Concept: The whole is greater than the sum of its parts. Components are often worthless without the rest of a machine. Their purpose is to be part of the sum. People working together can accomplish tasks and solve problems that far exceed the capabilities of a single individual. Synfindo represents this synergy between all the parts. To drive home this concept, the ‘greater than’ symbol (>) is used as a graphic element in a circle which represents the whole. Circles are a symbol of stability and collaboration. Logos that use rings are designed to be welcoming, positive and focused on a message of unity.

Project in collaboration with TCP, The Creative People